– DR ANNA HOO JEN SHI,
Founder and Chief Executive Officer
of Anna Hoo Clinic
They say a healthy and glowing facial expression play a key role with first impressions. That is where Anna Hoo Clinic, is one of Malaysia’s leading aesthetic clinics comes in. Since its inception in 2010, not only has the Clinic grown in business and reputation, but also managed to maintain the passion and drive to enhance the lives of those who walk through its doors. International Business Review speaks to its Founder and Chief Executive Officer, Dr Anna Hoo Jen Shi on what makes the Clinic stand out from its competition.
Personalised and Holistic Care
Dr Anna Hoo earned her stripes from Universiti Sains Malaysia in 2002 and ventured into facial aesthetics in 2005, and she has not looked back since. About four to five years into founding Anna Hoo Clinic,
she realised that treatments dispensed to patients were too standardised, resulting in the same methodology and dosage having varying effects from person to person. “Because the same blanket protocol is applied to every patient, patient A might show excellent results, patient B with moderate results, whereas Patient C might not even register any difference,” said Dr Anna Hoo.
According to Dr Anna Hoo, that realisation sparked an investigation into what contributes to how well a person’s treatment would be. “We concluded that it all falls back to the patients’ lifestyles, their baseline health condition as well as the environment they live in.” From this, the Clinic has steadily developed a personalised protocol to suit the needs of its patients. “We also realise that everyone’s genetic makeup is different. Therefore, the treatments should be personalised to fit them. For example, studies have shown that bone structure for males and females are different. As such, we need to tailor our treatments to fit the need of our patients.” This treatment regime allows its patients to reap the benefits of treatments in full while minimising any potential side effects which arising from unnecessary treatments and avoiding redundant expenses. This checklist can be divided into five components and applied before any formal treatment is decided for a patient.
Dr. Anna also stated that the treatment plan the clinic has developed is an important step to ensure that they provide personalised and holistic care to its patients. “Our main intention is to not give patients a high dose single treatment, but to treat the patient as a whole and incorporate holistic treatment plan to achieve a more sustainable result. Our goal is to walk through life’s journey together with our patients. Whenever they need support, the Clinic is there for them. This is paramount for us.”
Responsible and Safe
One particular reason as to why the Clinic has grown such a stellar reputation and goodwill is that it only offers treatments that are scientifically proven to be effective, safe, and reversible. One such treatment is the hyaluronic acid fillers injection to freeze time on your face and cease creases and wrinkles from appearing. Patients can enjoy the results without worrying about long-term safety issues as the Clinic will be able to undo its effects should they develop any adverse reaction toward the product. “If the proposed treatment is permanent in nature, despite it being reproducible with scientific means, we will opt not to offer it to our patients,” stated Dr Anna Hoo.
With regard to new treatments in this field, Dr Anna Hoo stated that these developments must be backed by scientific studies, deeming them to be safe, reversible, and reproducible. If these conditions are satisfied, the Clinic will then introduce these new treatments to the local public.
In short, the mission of Anna Hoo Clinic is to enrich and enhance the lives of individuals by helping them achieve optimal health. To the clinic, being in optimal health is not about the lack of illnesses. It is about seeing its patients achieve an optimum physical and mental state as well as improve their social standing. “In my perspective, our goal is to improve their lives. We aspire to reach out and connect with as many individuals as possible and help them to excel as individuals, to have renewed belief and confidence in themselves when they look in the mirror every morning and when they are in the social circles,” said Dr Anna Hoo with a warm smile.
