The E-Commerce Expo Philippines (ECOMEX) 2026 takes place on November 20–21 at SMX Convention Center Aura in Taguig City, bringing together entrepreneurs, online sellers, brands, technology providers, and industry leaders. Powered by the Philippine SME Business Expo & Network (PHILSME), ECOMEX expects 5,000+ attendees and will feature 100+ exhibitors, 160+ business solutions, and over 40 speakers. The event combines an exhibition, conference sessions, networking, and eight interactive zones focused on digital business. Department of Trade and Industry (DTI) E-Commerce Bureau Director Eryl Royce Nagtalon is confirmed as keynote speaker. A government panel will feature representatives from the Department of Information and Communications Technology (DICT) and the Department of Science and Technology (DOST). Conference topics include digital commerce, artificial intelligence, digital marketing, personal branding, and business growth. The eight interactive zones are the Live Selling Arena, Content Creator Lounge, Shoot & Sell Studio, Founders Portrait, Podcast Studio, Human Recharge Station, Growth Clinic, and Media Connect. The Growth Clinic will connect attendees with guidance on digital marketing, funding and finance, logistics, marketplaces, business expansion, legal and compliance, operations, and products and sourcing. ECOMEX aims to strengthen connections across the Philippine e-commerce and digital business ecosystem by bringing businesses together with practical solutions, industry expertise, and potential partners. Free registration: https://ticket.ecomex.ph/ Date: November 20–21, 2026
Venue: SMX Convention Center Aura, Taguig City
Media Contact: ECOMEX Media Relations | angie@ecomex.ph
November 20–21 event at SMX Convention Center Aura in Taguig City will bring together industry leaders, technology providers and business owners for learning, networking and interactive experiences
Philippine entrepreneurs and businesses seeking to strengthen their position in the digital economy will have an opportunity to explore practical solutions, learn from industry leaders and build new business connections at the E-Commerce Expo Philippines (ECOMEX) 2026, happening November 20–21 at the SMX Convention Center Aura in Taguig City.
Powered by the Philippine SME Business Expo & Network (PHILSME), the two-day expo expects to welcome 5,000+ attendees and feature 100+ exhibitors, 160+ business solutions and over 40 speakers. The program will combine conference sessions, exhibitions, networking and interactive experiences designed around the needs of the Philippine e-commerce and digital business community.
Beyond showcasing products and services, ECOMEX will offer dedicated spaces for live selling, content creation, business consultations, podcasting and other activities that connect digital commerce concepts with practical business applications.
As businesses navigate the demands of the digital marketplace—from reaching customers and producing effective content to managing payments, logistics, operations and expansion—ECOMEX aims to bring relevant solutions and the organizations behind them into one venue. The event will provide opportunities for businesses to discover new tools, exchange knowledge, explore partnerships and identify ways to strengthen their operations.
Industry speakers to explore the opportunities in e-commerce
ECOMEX will feature industry leaders, entrepreneurs and practitioners sharing perspectives on personal branding, artificial intelligence, digital marketing, business tools and other aspects of building and growing a business in the digital economy. They will be joined by additional speakers across a wider conference program featuring over 40 speakers.
Department of Trade and Industry (DTI) E-Commerce Bureau Director Eryl Royce Nagtalon is confirmed as the keynote speaker. A government panel will also feature officials from the Department of Information and Communications Technology (DICT) and the Department of Science and Technology (DOST), bringing government perspectives to discussions on the Philippine e-commerce and digital business ecosystem.
Among the featured speakers are:
Chinkee Tan, Wealth Coach and Motivational Speaker talks about “People Buy From People: The Power of Personal Branding in E-Commerce”.
Steve Sy, Founder and CEO of Great Deals E-Commerce Corp. will give a talk on “From E-Commerce to AI Commerce: How AI Is Redefining the Way We Sell, Scale, and Win”.
Janette Toral, E-Commerce Expert & Advocate and Director of DigitalFilipino.com.
Miko David, President of Digital Marketing Association of the Philippines and David & Golyat talks about “Optimizing Digital Marketing in E-Commerce”.
Reymond “Boss RDR” Delos Reyes, Entrepreneur and Business Coach and Founder of RDR Group.
Trixie Abrenilla, Founder of E-Commerce Expo Philippines and CEO of PHILSME Business Expo.
Jungie Gumiran, Founder and CEO of JUJU Lifestyle.
Carlo Calimon, President and Co-Founder of Startup Village and Startup Mentor and Entrepreneur talks about “Business Tools You Can Use for E-Commerce”.
The confirmed topics address practical considerations for businesses operating in the digital economy, from building customer trust and developing personal brands to understanding how artificial intelligence is reshaping commerce, improving digital marketing and identifying tools that can support e-commerce operations.
Additional speaker topics will be announced as they are finalized.
Interactive features bring digital business experiences onsite
ECOMEX will complement its conference and exhibition program with dedicated spaces designed to help attendees explore digital commerce, content production, business development and networking in more engaging ways.
The ECOMEX Live Selling Arena will provide a venue for live-selling demonstrations, while the ECOMEX Content Creator Lounge will bring together creators and businesses interested in developing content and strengthening their online presence.
The ECOMEX Shoot & Sell Studio will offer a space for product photography and video creation, while ECOMEX Founders Portrait will give founders an opportunity to capture professional portraits for their personal and business brand assets.
The ECOMEX Podcast Studio will provide a setting for recorded conversations and business storytelling. Meanwhile, the ECOMEX Human Recharge Station will offer attendees a dedicated space to pause and recharge during the event.
For businesses seeking guidance across different areas of their operations, the ECOMEX Growth Clinic will feature consultation tables organized around digital marketing; funding and finance; logistics and fulfillment; marketplaces and platforms; business expansion; legal and compliance; operations and systems; and products and sourcing.
The ECOMEX Media Connect area will provide a dedicated space for media engagement and industry connections, facilitating conversations among media practitioners, participating businesses, speakers and other ecosystem stakeholders.
Together, these features are designed to complement the traditional exhibition experience by creating opportunities for demonstrations, content creation, consultations and conversations that connect businesses with relevant tools, expertise and potential partners.
Connecting the businesses and solutions behind e-commerce
ECOMEX will bring together stakeholders across the e-commerce value chain, including online sellers, marketplaces, brands, payment providers, logistics and fulfillment companies, digital marketing agencies, content creators, technology providers, startups, investors, business support organizations, government agencies and industry associations.
For exhibitors, the event offers an opportunity to present products, platforms, tools and services to an audience actively engaged in entrepreneurship, online commerce and business development. For attendees, it provides a venue to discover potential suppliers and partners, compare solutions, learn from practitioners and explore opportunities for collaboration.
The combination of conference sessions, exhibits, interactive features and networking is intended to help participants see how different parts of the digital business ecosystem work together—from attracting customers and enabling transactions to fulfilling orders, managing operations and expanding into new markets.
Building a stronger Philippine e-commerce ecosystem
For ECOMEX founder Trixie Esguerra-Abrenilla, the expo is an opportunity to bring businesses and the organizations supporting them into a shared environment for learning, discovery and collaboration.
“ECOMEX is about bringing the e-commerce ecosystem together and making it easier for businesses to discover the solutions, expertise and connections they need to grow,” said Esguerra-Abrenilla. “By bringing industry leaders, technology providers, entrepreneurs and business support organizations into one venue, we want to create opportunities for meaningful conversations, practical learning and stronger business relationships.”
Powered by PHILSME, the organizer of the 18-editions-strong Philippine SME Business Expo, ECOMEX builds on the organization’s experience in convening entrepreneurs, growing businesses, industry participants and business service providers.
The platform aims to support a more connected digital business environment in the Philippines, where businesses of different sizes can learn from one another, explore relevant technologies and develop relationships that help them respond to changing market demands.
Register for ECOMEX 2026
Entrepreneurs, online sellers, business owners, brands, content creators and other professionals interested in e-commerce and digital business are invited to attend ECOMEX 2026.
Free registration is available online. Those who have already registered for a free ticket can also visit the registration site to explore upgrading to a VIP or Delegate Pass.
Register or explore VIP and Delegate Pass options: https://ticket.ecomex.ph/
Event details
E-Commerce Expo Philippines (ECOMEX) 2026
Dates: November 20–21, 2026
Time: 10:00 AM–6:00 PM daily
Venue: SMX Convention Center Aura, Taguig City
Organizer: Powered by PHILSME.
Expected participation: 5,000+ attendees, 100+ exhibitors, 160+ business solutions and over 40 speakers
Entrepreneurs, online sellers, business owners, brands, startups and other professionals interested in e-commerce and digital business are invited to register for the event.
About E-Commerce Expo Philippines
The E-Commerce Expo Philippines (ECOMEX) is an expo, conference and networking platform focused on e-commerce, digital business and innovation. Powered by PHILSME, it brings together businesses, technology providers, industry leaders and ecosystem partners to explore solutions, exchange knowledge and build connections that support the development of Philippine e-commerce.
About PHILSME
PHILSME organizes business exhibitions and networking initiatives that connect SMEs, entrepreneurs, growing businesses and business solution providers. Through its platforms, PHILSME creates opportunities for businesses to discover solutions, develop partnerships and pursue growth.
